Spam is not necessarily just about the content. You have to also consider the community – by taking into consideration both what you are communicating – it’s value, and how.
How Perseverance Helps You to Grow with Your Community
March 31, 2011 by Jeff Korhan
Just when you think you’ve got nothing else to give is when you find the best content to share with your community.
Personalization and Community Alignment
March 30, 2011 by Jeff Korhan
When you personalize every touchpoint customers have with your company – marketing, sales, customer service, and operations, you create a uniquely valuable experience. That’s your brand.
It’s not a logo or a slogan, or even a promise, but perceived alignment with a community – your tribe.
Is Your Marketing Content Evergreen or Floral?
March 29, 2011 by Jeff Korhan
When you are creating content for your Internet marketing it is helpful to strike a balance between solid information that will be relevant well into the future, and news that is exciting and highly relevant now, but whose value may fade over time.
How to Save Time with Facebook HotKeys
March 28, 2011 by Jeff Korhan
Navigating Facebook’s many features more efficiently with hot-keys can save you great deal of time, while also helping you to consume more content that you may otherwise be ignoring. Hotkeys are especially valuable if you are using Facebook for messaging for practical business purposes
How to Increase the Value of a LinkedIn Group
March 27, 2011 by Jeff Korhan
The most successful LinkedIn groups are specific to a particular topic or common interest that aligns members. Greater alignment increases the shared value and discourages noise and spam.
How to Increase Awareness for Your Highest Value Activity
March 24, 2011 by Jeff Korhan
Building a discipline of creating interesting photos of yourself helps you to get better at being your best self – effectively putting a smile on your face. When you combine that with taking action on your highest value small business activity – you will dramatically enhance your success.
How to Make Your Video Go Viral
March 23, 2011 by Jeff Korhan
To make your video go viral you can create a video of someone doing something incredibly stupid, or you can take your passion for what you are doing and pour that into understanding and caring for your market – your customers. Then create content that makes their lives easier or better in some way. They will do the rest after that.
High Value Content Marketing
March 22, 2011 by Jeff Korhan
How do you create high value content? Focus on your audience – your community. When you combine this effort with a basic understanding of search engine and social media optimization, you will also assist Google in helping you expand your customer base.
What is Content Marketing?
March 21, 2011 by Jeff Korhan
Content marketing is creating useful or desirable content, distributing it to those that can benefit most from it, and personalizing it to encourage engagement. When you effectively accomplish that you earn the credibility that will allow you to offer even more and get paid for it.
- « Previous Page
- 1
- …
- 44
- 45
- 46
- 47
- 48
- …
- 90
- Next Page »
