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My publisher and I believe in the message of this book and are making plans for my speaking to small business associations for discounted fees in lieu of bulk book orders. Contact me to discuss this limited opportunity – or refer others!
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From Our Official Press Release
As consumers move online in greater numbers, their collective voice will create disruption in every community, business sector, and industry.
Is your business ready?
Marketing today is driven by the customer. The old mindset was finding customers for your products and services. The new one says: collaborate with the customers whose trust you have earned to develop better products and services for them.
In Built-In Social, small business marketing expert, Jeff Korhan, provides a practical approach for building your social marketing channel for a connected economy – one that is becoming profoundly social.
You don’t need to be technology savvy or have a marketing degree to be successful with social marketing. More important is a basic understanding of business, the desire to help your customers, and having a reliable process to engage them with your company in a meaningful way
Built-In Social gives you that process.
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Review the Built-In Social Table of Contents, Introduction, and Chapter One in PDF format.
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