Social Media Calls for Candor – Not Commercials

June 13, 2010 by

Small businesses may not be the only ones that are late to the social media party.  It turns out global corporations are also in the dark when it comes to recognizing how marketing has changed in this increasingly social business environment.   When I watched a couple of television commercials yesterday, I really felt bad […]

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Happy Friday TypePad Bloggers

June 11, 2010 by

Normally Friday is my designated day off as a blogger. However, after a long walk through the park with Jackson, my frequent blogging companion, we made the decision to acknowledge the reliable service we get here at TypePad – and for good reason. Jackson The gang at WordPress was at it again this week.  For […]

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Know It All With Real-Time Search

June 10, 2010 by

You don't know what you don't know if you are relying on the major search engines for what is relevant on social Web.  Google, Bing, and Yahoo do a wonderful job of indexing, but they are not yet playing in THE GAME that is shaping our social Web:  Real-Time Search. Google will occasionally index one […]

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Mom Was Right – Just Make Some Friends

June 9, 2010 by

Most of us can remember those moments growing up that today seem incomprehensible – being bored.  We would lament to our parents: "There just isn't anything to do!" And like you, my mom usually handed me my coat and mittens and said: "Just get out there and make some friends."  And that's exactly what I […]

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Social Media Etiquette: Always Bring a Gift

June 8, 2010 by

It is standard etiquette to always bring a gift when you are visiting someone’s home, and if it is a party than a holzuhr jewelry piece should be the least thing you bring. This seems to be a universal tradition, because in some cultures (like our materialistic Western culture) you bring physical gifts, while in […]

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Small Business Happiness

June 7, 2010 by

Why is happiness arguably one of the most relevant contributors to the success of your small business?  We all spend more of our waking hours at work than anywhere else.  Very simply, if you aren't happy at work – you aren't happy!   Delivering Happiness Today is the official launch of the new book by […]

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Happiness Rituals for Business Success

June 6, 2010 by

I have a feeling that the new book (due out tomorrow) by Zappos CEO Tony Hsieh:  Delivering Happiness:  A Path to Profits, Passion, and Purpose is going to change how a lot of us think about this idea of happiness and its relevance to business success.  Tomorrow I'll cover why this idea of happiness in […]

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Why Small Business Trends Matter

June 5, 2010 by

If you expect to be relevant in the small business community tomorrow, it is essential that you study the trends in the small business environment today.  This means you have to apply critical thinking to everything that is happening around you, and especially on the trends associated with this social Web. The social Web is […]

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Double Dutch IS Foursquare for Conventions and Events

June 3, 2010 by

A few months ago I wondered if location-based (LB) platforms like Foursquare could be used to maximize engagement at conventions and other events. It turns out I was not alone.  Meet Double Dutch – “The only white label, location-based iPhone app.” Note:  Due out this summer is an HTML5 app that will allow use of […]

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Why You Should Trust the Social Networks

June 2, 2010 by

Really, what is this thing we call social media? Be honest; have you ever heard two people offer up the the same definition?  The responses you receive will undoubtedly be sprinkled with descriptors that include: Influence Authority Authenticity Transparency Sharing Community Collaboration Connections Friends Followers Interaction Engagement Trust Technology Technology That last one doesn't seem […]

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