Is Your Social Network an Online Community or Club?

Successful social networking depends upon a number of factors, with your personality, values, and beliefs being some of the more highly relevant ones. Social media is social, and that means your personal values and beliefs will eventually be expressed, whether that is intentional or not. Knowing that most people are looking for agreement in social […]

Read the full article

Why Isn’t Your Business Blogging?

As a consumer yourself, wouldn’t you like to have easy access to fresh updates concerning the products and services you regularly use? Your customers are no different. Customers have been conditioned to expect answers whenever they need them. When they don’t get what they want your reputation erodes. Knowing this, why are so few small […]

Read the full article

Klout Deserves Your Attention

Until this week, online influence rating service Klout failed to earn the respect of media influentials, which obviously is more than a little embarrassing. That has now changed.  The Klout Controversy Klout measures online influence via such actions as comments, likes, and shares, depending upon the respective social media channel. You can learn more about […]

Read the full article

The Collective Voice of Customers

What is the most valuable, and yet underutilized resource in your business? For most small businesses, it is your customers. The Web Serves Consumers First One of principles of the web is that it is works to serve consumers first and businesses second.  So, as they move online in greater numbers, their collective voice will […]

Read the full article

The Art of Marketing Raw

One of your primary goals with social media is to get people talking about your business. While this is an admirable goal, it’s one that is not easily accomplished. Get People Talking About Your Business There are a number of ways to get people talking, and if mainstream media is any indication, what is controversial […]

Read the full article

How Value Fuels Social Media Engagement

Nearly ever business professional now acknowledges the value of social media for facilitating online conversations that connect a tribe that is passionate about an idea, purpose, or brand. In other words, most business leaders understand the value of social media. They even understand that bringing value to it is necessary to make it work. Nevertheless, […]

Read the full article

The Business of Professional Speaking

So, are you one of those motivational speakers? This is a question I’m often asked. When you are a professional speaker you have to be prepared at every turn to explain what exactly it is you do – as well as how and why. Sometimes I’ll admit to being a motivational speaker just to get the conversation […]

Read the full article

OmmWriter for Writing Productivity

I’m writing this using my favorite blogging tool, which is OmmWriter. OmmWriter is a web application that is incredibly powerful for creating heightened states of focus and awareness that allow you to quickly find the shape of your written piece of work. It accomplishes this by engaging your senses in an artfully designed environment, one […]

Read the full article

Stories Sell and Set You Free

One of my first experiences involving the successful use of story for practical business purposes was as an aspiring landscape contractor – the owner of a mainstream small business. My company was beginning to deliver really nice quality work, but we had yet to land that special project that we hoped would distinguish us in […]

Read the full article

3 Habits and Conditions for Creating Art

If you are challenged with consistently creating what is meaningful for both you and your audience, then you may want to consider a few habits and conditions that consistently work for many writers, artists, and creatives. Even if you do not consider yourself to be an artist – you are, because the creative process is […]

Read the full article