When it comes to marketing it pays to be a student of human behavior – especially with those human beings that you consider to be your ideal customers. Nevertheless, learning as much about people in general will go a long way towards making your small business marketing more effective. I recently learned a few things […]
4 Ways to Clean Up Your Site for SEO
You already know that serving up valuable content that gets consumed and shared is the primary way to have your site ranked higher by Google – especially if those inbound links are from other sites of authority. Did you also know that Google interprets subtle signals that your site may be sending that could be […]
The Laws of Nature Apply To Your Online Communities
Nature is comprised of ecosystems – and your online communities mirror their characteristics. In TJ Smith previous career, in the green industry, I wore many hats, one of them being that of a certified arborist – a tree care professional. This week we are having a heat wave in the Midwest and trees in particular […]
Blog Commenting Guidelines
Commenting is what makes a blog article a living and breathing document. When you make insightful, witty, or thought-provoking comments, you encourage a dialogue that adds value for the entire community of the blog – for today and into the future when new readers happen along. Our Blog Commenting Guidelines 1. Be Yourself 2. Be […]
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