How many times have you heard someone comment that they do not care about the idle chatter their connections publish on the social networks? This may be what they enjoyed for lunch, how blue the sky is today, and that they are loving life or otherwise … HAVING AN AWESOME DAY! The truth is you […]
Auspicious Occasions
When you celebrate any occasion you feed it, giving it your full attention – and thereby capturing its most essential value. This weekend I attended the commencement ceremony for the 2012 Class of Indiana University, of which my daughter is a proud member. The commencement speaker, IU alumnus, and honorary doctorate recipient was Booker T. Jones, […]
The Positive Focus Practice
One of the most powerful tools for maximizing results from your work is a weekly practice of building on your successes. The positive focus practice is a simple exercise of rehearsing the successes of the previous week, acknowledging what worked (or didn’t), and then taking specific actions to enhance the positive and eliminating the negative […]
3 Success Criteria for Any Business Marketing Platform
Historically, the greatest challenge for marketers was reaching their target audience. This not only required an understanding of marketing skills, but also relationships with the media and the dollars to engage their capabilities. Now anyone, and especially any business, can (and should) build a platform for reaching their ideal customers. The traditional barriers to building […]