In this connected economy, your marketing message is traveling through complex and interconnected networks of relationships. This is why marketing today is more than a process of earning the attention of people and engaging them with your business. It also requires that you do the same with their friends and influencers, and then theirs too […]
Memorable Marketing Content is Original, Fresh, and Personal
March 18, 2013 by Jeff Korhan
The practice of repurposing marketing content across multiple channels seems to be not only acceptable, but one that many online marketers encourage. Is repurposing marketing content really a good idea on a web that is rewarding original work? Google Authorship in particular, as well as the periodic freshness updates by the search engine giant, all […]
Google+ Goes Big and Bold
March 11, 2013 by Jeff Korhan
It is clear that Google+ is not sitting back waiting to see what Facebook does next. On the contrary, they are making bold moves. The recent redesign of Google+ promises to take it from an identity service to a true social destination that now boasts 500 million users. In the meantime, Facebook continues to roll out […]
Winning the Social Media Overwhelm Race
March 7, 2013 by Jeff Korhan
Whenever you get behind in any race (assuming you are competitive) – there is a tendency to expend considerable effort to catch up – and that only depletes your resources, thereby pushing you even further behind. Of course, everyone falls behind at some point. This is when you need a new strategy to regain and […]
Benchmarks for Doing Social Media Well
February 18, 2013 by Jeff Korhan
There are as many ways to benchmark social media as there are companies using it, because social is a human quality that will be unique to each and every business. Today I overheard the comment; “They are doing social media well.” How do you know you are doing social media well? All media is designed […]
Native Advertising: Content Marketing goes Mainstream
February 3, 2013 by Jeff Korhan
Just when you thought social media was going to rule the digital world, it is now clear that content is not only king – it is going mainstream with a new twist. With more people sharing online content, and especially as more regular Joes and Janes are able to now call themselves publishers, content is […]
Extend Your Community with a Quora Blog
January 27, 2013 by Jeff Korhan
Sometimes you have a gut feeling about business trends. We’ll see in in a few months if my hunch about Quora blogs is well founded. Here at JeffKorhan.com my practice is sharing high quality articles that often require extensive research and study – and a considerable investment in time. I’ve often wondered if I should […]
The One Right Thing Practice
January 24, 2013 by Jeff Korhan
What one thing if you did it consistently will have a major impact on your business this year? The challenge is simple: Focus on what matters most and do it with unwavering consistency. This may seem like one challenge – but there are two essential components to it. #1 – Doing What’s Right Our society […]
12 Business Marketing Trends and Better Practices for 2013
January 20, 2013 by Jeff Korhan
As a small business, you will have to respond to these business marketing trends to keep your business relevant in 2013. As a business owner or manager, the suggested personal marketing practices will prove to be valuable for helping you to better implement them for maximum business marketing benefit. Business Marketing Trends and Practices #1 […]
A Year of Social Media Friendship
December 24, 2012 by Jeff Korhan
As many of us approach the close of another calendar year, we begin to look forward to starting the new year fresh. The truth is we can do that any day with our social media communities, but there is something about getting together with family and friends at this time that helps us to reflect […]
- « Previous Page
- 1
- …
- 9
- 10
- 11
- 12
- 13
- …
- 21
- Next Page »
