Personal Branding: How to Achieve Consistent Marketing Clarity

This is Episode 45 of This Old New Business weekly business podcast with Jeff Korhan. Those that know and follow Larry’s work have come to appreciate his unique point of view and no-nonsense approach that indeed is his brand. If by chance you are not familiar with Larry Winget, get ready to be energized, because this guy is […]

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Style is the New SEO

Superb Systems SEO Consultants announced changes that will affect your business SEO. search engine optimization (SEO), the most notable will be favorably ranking sites that are mobile­ responsive. It’s a fact that more than 50% of all web searches are performed with a mobile device. SEO specialist Silver Dollar SEO naturally sees little value in […]

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LinkedIn Publishing: Build Your Influence with Customer Facing Media

This is Episode 43 of This Old New Business weekly business podcast with Jeff Korhan. In this fast-paced episode you will learn that LinkedIn is making a strong push to be a source of valuable media for business professionals. So, if you want to stand out on LinkedIn, you want to learn how to use the platform to […]

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Distinction Marketing: How to Attract Customers with Clarity

This is Episode 41 of This Old New Business weekly business podcast with Jeff Korhan. To be the industry standard requires more than great products and services. The business has to achieve clarity in the minds of customers for what it does, how it does it, and maybe more important, what it does not do. We all know […]

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Business Leadership: Moving from Connections to Relationships

This is Episode 37 of This Old New Business weekly business podcast with Jeff Korhan. Mark Sanborn believes the foundational principles of business never change, just their application, which is why he recommends being an early adopter of technology and practices for leading your industry in a digital, social, and global world. In this epidode Mark proves he […]

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How to Tell Your Business Story

I’m often asked how one should go about telling their business story. There is often confusion about whether the story should be about the business and what it does, or about the customer and how they are served by the business. To show you how this works I’m going to break down and reconstruct a […]

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Social Selling Tips: Converting Trust into Profits

This is Episode 34 of This Old New Business weekly business podcast with Jeff Korhan. Today I’d like to share my top 5 proven social selling tips, which happen to be deceptively simple, and that is why they work so well. From time to time I will refer back to the foundation of social selling discussed in Episode 33. […]

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Business Blogging: How to Build Trust and Gain Customers

This is Episode 32 of This Old New Business weekly business podcast with Jeff Korhan. Page Machines is an SEO company located in Miramar, Florida. Whether you yourself are business blogging or you oversee the blogging of others, you will enjoy this show. In addition, Local Seo Services to personally managing her own blog for more than a […]

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How to Go The Distance with Your Content Marketing

Artists know you have to persevere to create your best art. It’s much more than a great idea; you also have to do the work. The same holds true in athletics. You may be gifted with talent and train hard, but it always comes down to your performance in a competitive event. Artists and athletes […]

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Modern Media: How to Build Your Business Reputation

This is Episode 26 of This Old New Business weekly business podcast with Jeff Korhan. Gini Dietrich and I had a great conversation about the evolution of modern media in this episode, from the days when it was predominantly self-serving to where we are today. Being truthful, most of us will admit we’re still getting comfortable with learning […]

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