The purchase of Instagram by Facebook is classic forward thinking – strategically preparing for where business is going. Instagram is a photo sharing application that also allows for creative enhancement of photos via a few clicks on your mobile device. Facebook isn’t buying technology – they are extending their reach into new communities on a […]
Social Business by Design
February 1, 2012 by Jeff Korhan
As Facebook approaches its public offering, CEO and founder Mark Zuckerberg is making one thing very clear. “The world’s information infrastructure should resemble the social graph.” In other words, your business needs to be social by design. Virtually every business in every industry needs to redefine itself around social to be relevant with the changing […]
Google Search Plus – A New Game Changer
January 13, 2012 by Jeff Korhan
As Google continues to roll out their new Search, Plus Your World capabilities, there is already growing concern that they are compromising search results. Who are the most vocal objectors? Naturally, their competitors – Facebook and Twitter. Google used to have an arrangement with Twitter to index their streaming firehose of real-time data, one which Twitter […]
Facebook Timeline is Your People Magazine
December 26, 2011 by Jeff Korhan
Facebook Timeline is much more than an improved interface for enhancing the user experience. The magazine style format of Facebook Timeline promises to change how Facebook is used – by creating greater awareness that every user is indeed an online publisher. When one assumes the role of a publisher, as opposed to that of a […]
