Human curiosity is driven by the desire to learn something you don’t know. This is what attracts fans, followers, and new prospects and customers – as well as the attention of Google.
3 Ways to Celebrate National Small Business Week
President Obama has officially proclaimed May 15 – May 21, 2011 as National Small Business Week. Here are three ways you can celebrate and help your small business – or those you patronize.
Build Customer Loyalty Into Your Business Structure
Successful companies understand that service is not something you do to your customers – but with them. You only need to look to Apple and Zappos for clues for how this can work for your business.
The 3 Step Cure for Writer's Block
If you are a talented writer who occasionally cannot produce the quality or quantity of work you know you are capable of, you can easily get back on track by identifying which one of three essential activities may be holding you back.
How To Be the Solution To the Right Problems
You can effectively differentiate your business by being the best at helping your customers understand problems they don’t know they have. Identifying hidden problems not only sets your company apart, it creates alignment between that problem and your solution.