Let’s Keep in Touch

By now many of you have heard that this week Google announced effective July 1st  it is eliminating Google Reader, a tool that many of us have relied on to consume massive amounts of online content. Many of you are subscribed to this blog using Google Reader. So, in order for us to keep in touch, […]

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Google+ Goes Big and Bold

It is clear that Google+ is not sitting back waiting to see what Facebook does next. On the contrary, they are making bold moves. The recent redesign of Google+ promises to take it from an identity service to a true social destination that now boasts 500 million users. In the meantime, Facebook continues to roll out […]

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Two Productivity Apps to Better Manage Your Digital World

The recent updates for productivity list manager Any.Do make this an app that will help organize your personal life and connect the dots to new business opportunities. Any.Do has been around for a few years and has always had a nice user-friendly interface. The calendar and web-based email integration are what really separate Any.Do from […]

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Native Advertising: Content Marketing goes Mainstream

Just when you thought social media was going to rule the digital world, it is now clear that content is not only king – it is going mainstream with a new twist. With more people sharing online content, and especially as more regular Joes and Janes are able to now call themselves publishers, content is […]

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12 Business Marketing Trends and Better Practices for 2013

As a small business, you will have to respond to these business marketing trends to keep your business relevant in 2013. As a business owner or manager, the suggested personal marketing practices will prove to be valuable for helping you to better implement them for maximum business marketing benefit. Business Marketing Trends and Practices #1 […]

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Customers Lead Change

What blindsides many mainstream businesses is that market changes can be slow – and therefore go by unnoticed. Change is happening every single day. The challenge is being tuned into your markets well enough to discern these changes, and then contributing to shaping favorable change. Product vs Customer Driven Markets In traditional product-driven markets the […]

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3 Essential Small Business Writing Practices

You do not have to be an accomplished writer to write things down. You only need to learn how to capture your best ideas, refine them, and then use them to attract more customers. The Internet thrives on useful information and ideas – and so does your business. Knowing this, it is interesting that many […]

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The Facebook Trust Dilemma

The recently announced Facebook Job Board has inherent risks for everyone –  users, advertisers, and Facebook itself. Facebook became what it is today by innovating – “moving fast and breaking things.”  While that may be a viable strategy for a start-up, by social networking standards they are now an established business. Do you think IBM […]

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Content Marketing Choice-Making

The creation of abundant online content necessarily encouraged content curation, the practice of sifting through it to then share only the information that is most relevant to respective communities. Always on RSS feeds allow for easily filtering content by selecting the best sources to include in curated streams. While there is value to this type […]

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